读懂网络营销原来只要两分钟？

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　　说起网络营销，不少人就觉得这不是什么难事，无非就是在网上发发信息，做做宣传。又不需要多大的成本。但是也有人说，想做好网络营销，不砸点钱是不可能的。其实没有谁对谁错，就看要选什么方式做营销。这里就请大家用两分钟的时间，带你看透郑州网络营销。

　　打个最简单的比喻：线下商店，一个人说好，可能只有他周边的邻里知道你的商品好，但在网络上，一个人说好，那可是所有浏览你店子的人都看到了呀，这也是好评的重要性。

　　网络的力量真的是很强大呢！这些网络营销的重要性大家应该都理解了，回到正题，首先我们来说说“不花钱”的网络营销吧。

　　“不花钱”的网络营销常见的有这几种方式：百度知道、百度贴吧、QQ空间、微信朋友圈、论坛、微博、百度图片、百度文库、视频……

　　这里举例常见的网络营销方法，看看你有没有注册这些平台呢？虽然说是**的，但是根据这些平台的规定，有许多事不能明着发送广告的，比如贴吧。

　　而这些**方式曝光率大吗？尝试过的友友们应该都能理解，这些**的平台也只能作为营销的辅助作用，并不会有很大的“功效”。

　　接下来谈谈其他方式的网络营销吧。小编数了一下，大概有21种那么多，方式太多小编在这里只介绍常见的搜索引擎营销吧，后期还会持续更新。

　　搜索引擎是小编最了解的营销方式，我国的搜索引擎用户量大的无疑是百度、搜狗、360，其中，百度的用户比360、搜狗的总和还多。中国有句古话：树大招风，在今年百度频频上头条来看，我国古文化真的是博大精深。

　　咳咳，尽管这样，百度搜索引擎的用户量自然占据着主导地位，这跟人们根深蒂固的观念“百度一下，你就知道多少”有很大的关系。“有事找度娘”嘛，咳咳，还记得大学的某个时刻，那些一夜完成的“作业”，大多是在度娘的“帮助下”完成的额。

　　大家打开百度搜索引擎页面（搜索引擎广告本文以百度为例），由上而下，首先大家看到的是“商业推广”，此广告是竞价广告，也就是向百度官方开户投钱，根据钱的竞价高低来决定一二三四的位置。

　　相信很多企业尝试过或者依然在投放百度竞价的广告，搜狗、360竞价原理一样，不同的是费用及附属产品。

　　竞价广告下面是自然排名，自然排名常见的方式有官网优化、百度知道、百度地图、新闻、百科、以及其他平台的优质信息和网络市场上的其他排名产品。

　　依次下去，从第一页到最后一页，只要信息被搜索引擎收录，便会出现在搜索引擎上，但是具体在哪一页，除了竞价，谁都不能够保证，这也正是企业们为了第一页的排名而不惜代价的原因。

　　搜索引擎排名很重要的一点是“关键词”，小编称之为开启搜索的“钥匙”，而搜索引擎算法中把关关键词的“生物”称之为“蜘蛛”。

　　业内人对百度蜘蛛不陌生，这只“蜘蛛”口味非常挑剔，重复的内容它不喜欢，不够新颖的内容他也不喜欢，SEOer们应该是深有体会，优化时内容不当，一旦被K，前功尽弃的感觉才叫酸爽。

　　对蜘蛛的爱是“爱在心口难开”，我们常常迎合着它的想法，成批量地发布原创文章，只为有一天它能“有所回报”。

　　关键词对这只蜘蛛有什么作用呢？小编用简单的话说，就是让这只“挑剔的生物”知道你在讲什么，你传达给它的长篇大论，蜘蛛哥才不会细心地看呢，他只看关键部分。

　　此时，我们需要提醒它，ＸＸ是我的关键词，然后蜘蛛哥根据这个关键词来“确认”你的文章或者你的网站是不是与之相关。

　　因此，在内容文章中，关键词放在标题、描述、主体内容关键词也要分配得当。我们要反复地告诉蜘蛛，XX是我这篇文章的关键词，用各种方式勾引蜘蛛上勾，那想让蜘蛛收录就不是什么难事了。郑州网络营销公司觉得这其中的方法还要大家自己去体会。文章来自[url]http://www.lianfushun.cn[/url]

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